PwC UK has announced the appointment of Will Oxley as its new market senior partner for Leeds. Speaking on his new role, Oxley said the firm was “strongly positioned to help the region’s diverse range of businesses make the most of the many opportunities for growth”.
Audit and advisory firm RSM has appointed Shannon Dowdles as a partner in its corporate tax team. Based in Aberdeen, she takes on the role as the firm works to boost its offering to the energy sector.
A consulting firm with origins in the National Health Service has been appointed to a key government consulting framework. NHS Shared Business Services will provide support to public sector bodies across four lots of the Crown Commercial Service’s management consultancy framework.
With the UK’s decarbonisation targets coming under scrutiny, a new white paper has found only a quarter of public sector stakeholders feel their 2035 targets are obtainable within the given timeframe.
A three-day event aimed at connecting military organisations with global public and private stakeholders has kicked off in London. Many of the world’s largest consulting firms are supporting the Defence & Security Equipment International fair as key knowledge partners, speakers and sponsors.
When Anshul first started thinking about writing MBA application essays, he didn’t have doubts about his technical abilities. After all, he had nearly a decade of experience building medical devices, …
The post From Equations to Enterprises: How Anshul’s Journey from Engineering to Business Strategy Led Him to LBS appeared first on M7 MBA Admissions Consultants | Wharton, Chicago Booth, Columbia, MIT, Kellogg, INSEAD Experts.
Some years back, I witnessed a magnanimous security breach of a trademarked company website in my previous company, which left the IT team frozen in shock.
When you work in marketing, you’re constantly making decisions that could go either way. Should that CTA say “Get Started” or “Try It Free”? Should the landing page headline focus on value or urgency? I’ve lost count of how many times I thought I knew what would convert better… only to be proven wrong by the data.
That’s why the best A/B testing tools aren’t just nice to have, they’re essential. Whether you’re tweaking headlines, testing button colors, or experimenting with entire page layouts, these tools take the guesswork out of optimization.
When you work in marketing, you’re constantly making decisions that could go either way. Should that CTA say “Get Started” or “Try It Free”? Should the landing page headline focus on value or urgency? I’ve lost count of how many times I thought I knew what would convert better… only to be proven wrong by the data.
That’s why the best A/B testing tools aren’t just nice to have, they’re essential. Whether you’re tweaking headlines, testing button colors, or experimenting with entire page layouts, these tools take the guesswork out of optimization.
Anthropic agreed to a proposed $1.5B settlement over pirated books used to train Claude. If approved, eligible titles would receive about $3,000 each.
The post Anthropic Agrees To $1.5B Settlement Over Pirated Books appeared first on Search Engine Journal.
